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Why take a communications course?

Communication is an essential part of any business. Communication has broadened its scope and role. Communication has become important for survival in a highly competitive market. But many people are still wondering why they should take a course in communication. There’s no better way to achieve these goals than through communication training. Communication is a…

why take a communications course?

To overcome cultural, linguistic and geographical barriers and achieve effective communication, many people would like to take communication training. However, there are several reasons why someone might want to take a communications course.

The first reason is that communication is a very broad field. Communication is not limited to language teaching or the ability to write e-mails. It also encompasses all existing media and communication techniques. It also includes social network management, public relations, marketing and translation.

The second reason is that communication is a field in great demand. There are many companies that need assistance in communicating with the public. They need professionals who can provide this service. Companies need communication specialists to help them communicate effectively.

The third reason is that communication is a very diverse field. From a professional point of view, there are different techniques and methods for communicating more effectively. The practice of communication is also very varied. Communication is a field that offers very interesting career opportunities. There are many jobs linked to communication.

What is the minimum level required for a communications course?

Most communication training establishments do not require any prior qualifications. However, some establishments do require a baccalauréat or a first year of a licence.

Do you have 3 years’ higher education and would like to take a course in communications? It’s perfectly possible to get in at this level. You can complete your bachelor’s degree at university.

This will give you a good grounding in a range of subjects. Then you can go on to do your master’s in a specialist school. But even after a baccalauréat, you can go straight into a communications school.

All you need to do is pass an entrance exam.

If you’re interested in the world of professional communications, you can also learn on the job, starting with small jobs in different sectors.

Where should I enrol for a communications course?

A distinction can be made between generalist and specialist courses. Generalist courses are common to several sectors of activity. Specialised courses tend to focus on a particular business sector. The second distinction concerns the level of training. There are short courses leading to a national diploma (BTS, DUT) and longer courses leading to a diploma at bac+5 level.

The longer the course, the higher the qualifications and the more likely it is to lead to positions of responsibility. In both cases, however, students must first complete a bachelor’s degree and then a master’s degree. This can be done as part of initial or continuing training.

There are many communication schools offering courses at bac+2 and bac+3 level. It’s worth noting that it is possible to enrol in one of the major communications schools, such as Sup de Pub. The school offers a bac+1 through to bac+5. At the end of the course, students will receive a level 7 RNCP certificate, recognised by the State. The advantage of this school is that, from bac+2, students start to choose their speciality.

What courses do students on a communications course take?

Students on a communications course aim to become seasoned communications professionals. They are therefore required to take various courses such as :

  • communication culture & storytelling, communication campaigns, media history ;
  • digital design, UX and design, news analysis, DTP, audiovisual ;
  • communication English Digital strategy, social networks, brand content.

what are the career prospects for a course in communications?

Students graduating from a communications course can work as :

  • advertising ;
  • account manager ;
  • internal and external communications manager ;
  • marketing manager ;
  • client director ;
  • operational marketing manager ;
  • digital communications manager ;
  • community manager ;
  • customer relations manager.